HIGH_DENSITY_DATA
FILE_REF: strategy-transformed // VERIFIED_ENTRY
ENTRY_DATE2024_01_01
TRANSFORMED
01_ABSTRACT_SYNOPSIS
TRANSFORMED is Marty Cagan's most ambitious work yet, providing a complete playbook for companies transitioning from legacy operating models to modern product organizations. Building on INSPIRED and EMPOWERED, this book addresses the "how" of transformation - the messy, difficult work of organizational change. Cagan shares case studies, common pitfalls, and practical frameworks for navigating resistance.
02_INDEX_NODES
- A complete framework for transforming to the product operating modelP.042
- Strategies for gaining executive buy-in and navigating organizational politicsP.084
- Detailed case studies of successful product transformations at scaleP.126
- Practical approaches to building product culture and coaching teamsP.168
PUBLICATION_DATE2024
ISBN_RECORD9781119697336
PAGES352_UNITS
LANGUAGEENGLISH
LEVELADVANCED
RECORDS_IDstrategy-transformed
FILE_SIZE17.6_MB_RAW
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