Blue Ocean Strategy
HIGH_DENSITY_DATA
FILE_REF: 10 // VERIFIED_ENTRY
ENTRY_DATE2015_01_01

Blue Ocean Strategy

Primary_AuthorW. Chan Kim
Critical_Rating
4.5
star

01_ABSTRACT_SYNOPSIS

Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any company can use to create and capture their own blue oceans.

02_INDEX_NODES

  • Create uncontested market space (blue oceans)P.042
  • Value innovation frameworkP.084
  • Strategy canvas and four actions frameworkP.126
  • Make competition irrelevant through differentiationP.168
PUBLICATION_DATE2015
ISBN_RECORD978-1625274496
PAGES287_UNITS
LANGUAGEENGLISH
LEVELINTERMEDIATE
RECORDS_ID10
FILE_SIZE14.4_MB_RAW
STATUSAVAILABLE

03_ASSOCIATED_DISCIPLINES

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Editorial_Note

Why this book matters

Use this when market positioning feels crowded and commoditized. It helps PMs identify whitespace and build value propositions that avoid direct feature wars.

Editorial_Method

How this book page is curated

PM Books Directory exists to help product managers find high-signal books faster. We prioritize practical usefulness, durable ideas, and clear guidance on who each book is for.

We organize pages using topic relevance, reader fit, durable frameworks, and practical usefulness rather than pure popularity alone.

Read the editorial policy

04_RELATED_NODES