Good to Great

Overview

Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning. But what about the company that is not born great? How can good companies, mediocre companies, even bad companies achieve enduring greatness? For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great? Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. The findings include the Level 5 Leader, First Who Then What, Hedgehog Concept, and Culture of Discipline.

Key Takeaways

• Level 5 Leadership: humility + professional will
• First Who, Then What: get the right people on the bus first
• Hedgehog Concept: find the intersection of passion, best at, and economic engine
• Culture of Discipline: disciplined people, thought, and action

Who Should Read This Book?

Why Read Good to Great?

Good to Great is widely regarded as essential reading in the product leadershipspace for product managers. Jim Collins's insights have helped thousands of product professionals improve their craft and deliver better products.

Whether you're an aspiring product manager looking to break into the field or an experienced PM seeking to deepen your expertise in product leadership, this book provides practical frameworks and real-world examples that you can apply immediately.

With 9,834 reviews and an average rating of 4.5 out of 5, Good to Great has proven its value to the product management community. Join the thousands of professionals who have benefited from this essential resource.