Mapping Experiences

Overview

Mapping Experiences is a guide for using diagrams to see and understand customer experiences. Learn journey mapping, service blueprints, and experience diagrams.

Key Takeaways

• Customer journey mapping techniques
• Service blueprinting
• Aligning teams around customer experience
• Using diagrams to drive product decisions

Who Should Read This Book?

Why Read Mapping Experiences?

Mapping Experiences is widely regarded as essential reading in the product design & uxspace for product managers. James Kalbach's insights have helped thousands of product professionals improve their craft and deliver better products.

Whether you're an aspiring product manager looking to break into the field or an experienced PM seeking to deepen your expertise in product design & ux, this book provides practical frameworks and real-world examples that you can apply immediately.

With 456 reviews and an average rating of 4.6 out of 5, Mapping Experiences has proven its value to the product management community. Join the thousands of professionals who have benefited from this essential resource.