Seeing Around Corners
HIGH_DENSITY_DATA
FILE_REF: innovation-seeing-around-corners // VERIFIED_ENTRY
ENTRY_DATE2019_01_01

Seeing Around Corners

Primary_AuthorRita McGrath
Reader_Fitintermediate

01_ABSTRACT_SYNOPSIS

Seeing Around Corners helps product and strategy leaders think more clearly about how markets tip from one pattern to another. Rita McGrath focuses on weak signals, transient advantage, and the early indicators that a business or category is moving into a new phase. It is useful for PMs who want stronger instincts around shifts in user behavior, technology capability, or market structure.

02_INDEX_NODES

  • How to recognize weak signals that often precede larger market shiftsP.042
  • Why product leaders need early-warning habits rather than reactive planningP.084
  • A better way to think about transient advantage and strategic adaptationP.126
  • How category change shows up before it becomes obviousP.168
PUBLICATION_DATE2019
ISBN_RECORDN/A
PAGES256_UNITS
LANGUAGEENGLISH
LEVELINTERMEDIATE
RECORDS_IDinnovation-seeing-around-corners
FILE_SIZE12.8_MB_RAW
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