The Cold Start Problem
HIGH_DENSITY_DATA
FILE_REF: 68 // VERIFIED_ENTRY
ENTRY_DATE2021_01_01

The Cold Start Problem

Primary_AuthorAndrew Chen
Subject_DomainProduct-Led Growth
Critical_Rating
4.6
star

01_ABSTRACT_SYNOPSIS

Why do some products take off while others don't? Andrew Chen draws on his experience at Uber and Andreessen Horowitz to explain the Cold Start Problem: how to bootstrap network effects and build products that thrive.

02_INDEX_NODES

  • Solving the cold start problem for networksP.042
  • Building and scaling network effectsP.084
  • Strategies used by Uber, Airbnb, SlackP.126
  • The network effects playbookP.168
PUBLICATION_DATE2021
ISBN_RECORD978-0062969743
PAGES368_UNITS
LANGUAGEENGLISH
LEVELINTERMEDIATE
RECORDS_ID68
FILE_SIZE18.4_MB_RAW
STATUSAVAILABLE

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04_RELATED_NODES