Pre-Suasion: A Revolutionary Way to Influence and Persuade
HIGH_DENSITY_DATA
FILE_REF: 64 // VERIFIED_ENTRY
ENTRY_DATE2016_01_01

Pre-Suasion: A Revolutionary Way to Influence and Persuade

Primary_AuthorRobert B. Cialdini
Critical_Rating
4.4
star

01_ABSTRACT_SYNOPSIS

Pre-Suasion explores the psychological tactics one can use to change minds. Cialdini reveals that the secret to influence doesn't lie in the message itself, but in the key moment before the message is delivered.

02_INDEX_NODES

  • The power of attention and focusP.042
  • Priming and pre-suasive techniquesP.084
  • Creating the perfect moment for influenceP.126
  • Unity: the seventh principle of persuasionP.168
PUBLICATION_DATE2016
ISBN_RECORD978-1501109805
PAGES432_UNITS
LANGUAGEENGLISH
LEVELINTERMEDIATE
RECORDS_ID64
FILE_SIZE21.6_MB_RAW
STATUSAVAILABLE

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